MY LETTER IN BUSINESS TODAY….

MY LETTER IN BUSINESS TODAY ISSUE DATED 27TH SEPT 2015   MIND-BOGGLING COLLECTIONS

This refers to your special issue on luxury (September 13). Well, luxury means different things to different people. I tried a Google search on “luxury” images and the results included a gold-plated shower-head, Rolls-Royce Phantom, a jewel-studded palm tree and a villa exterior – just to name a few. “Some people think luxury is the opposite of poverty. It is not. It is the opposite of vulgarity,” according to Coco Chanel. Says US fashion designer Michael Kors: “For me, true luxury can be caviar or a day with no meetings, no appointments and no schedule.” All said and done, I feel when the common man is feeling the pinch of high inflation, the BT team seems to be enjoying an awesome sense of humour by coming out with a Luxury Issue, as if to divert the common man’s attention from the necessities of life. Reading about how the filthy rich and the famous simply splurge on things they want/desire makes readers like me feel depressed to know what exactly they are missing. However, the luxury collection was, indeed, mind-boggling. Kudos to the BT family for bringing out a fabulous edition. – J.S. Broca, New Delhi

 

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