Archive for » February, 2017 «

BCG Matrix example

Here is an example of a BCG Matrix prepared by students of last year’s batch of TKW IBF. For your guidance only. DO NOT COPY

BCG 2016

JS Broca

18th Feb 2017

MARKETING OF ROSES ON VALENTINE DAY 2017

MARKETING OF ROSES ON VALENTINE DAY 2017


DELHI SPENT Rs. 6 CRORES ON RED ROSES THIS V-DAY, SAYS A NEWS PAPER HEADLINE.


QUOTE: THE DEMAND FOR RED ROSES DOUBLES FROM FEBRUARY 12TH . WE EARN APPROXLY Rs 4 LAKHS IN THESE THREE DAYS. UNQUOTE…..


SAYS A WHOLESELLER


QUOTE: DURING THIS TIME AN AVERAGE RED ROSE COSTS Rs. 8/- IN THE MANDI AND IS SOLD IN THE RETAIL MARKET FOR Rs.200/-. UNQUOTE……SAYS A FLORIST.


WOW    WOW     WOW


MAKING A NEAT NET PROFIT ON SENTIMENTS!!


J S BROCA


16TH FEB 2017


Image result for red roses bouquet